Volvo develops training game and Rosetta Stone announces Winter Game Jam

Two completely different companies entered the Serious Game initiative showing how different among can benefit almost all kind of industries even in (or maybe because of) the international "crisis".






"Learning-language software developer Rosetta Stone has announced an upcoming Game Jam competition challenging amateur coders to create games that teach and motivate users.
Interested developers may apply for entry by sending an e-mail to gamejam@rosettastone.com with an answer to the prompt "Describe your passion for building games that teach and motivate people." The application deadline is November 16th, 2009." read more

and at the same time:




"Transportation manufacturer Volvo announced that it has created a serious game application designed to increase efficiency in its employees.
Volvo's game teaches the principles of efficient, "lean" production, and enables players to see how changes in workplace behavior can result in increased productivity and profitability.
The game is a prototype that is based on a traditional game which has been used by the Volvo Group for many years to teach the concepts of lean production in manufacturing and assembly. Lean principles can also be applied to other areas in which there is a real need for future training, such as leadership, administration, product development and sales."
read more